Bloomberry Resorts Corp. is making a move in digital entertainment with the launch of OnlyFun.PH, which it describes as the country’s first regulated live interactive entertainment platform combining gaming, livestreaming, and creator-led content.
Bloomberry said it plans to gradually expand OnlyFun.PH by introducing more original interactive programs and features, as well as partnerships with additional hosts, content creators and streamers. The launch further expands the company’s presence beyond its traditional integrated resort operations as it builds its position in the country’s growing regulated digital gaming market.
OnlyFun.PH is part of Bloomberry’s FUNaloMAX digital portfolio and complements FUNaloMAX, its core online gaming platform. It was designed around the growing preference of Filipino consumers for mobile entertainment, livestreaming, and real-time interaction.
On the product side, the platform pairs live shows hosted by digital personalities and streamers with games in the same space. Users can interact with hosts and other content within the same platform.
OnlyFun.PH operates under the license and regulation of the Philippine Amusement and Gaming Corp. (PAGCOR). The platform uses Know-Your-Customer (KYC) identity verification, data security measures and built-in player controls intended to provide a safe and secure user environment.
Kelvin Kuan, Vice President, Head of Online Gaming at Bloomberry Resorts Corp., said the platform seeks to offer a locally tailored mix of gaming and live entertainment while maintaining responsible gaming safeguards. “By combining regulated gaming with live digital entertainment, we are delivering a fresh, locally tailored format that sets a new benchmark for online entertainment in the Philippines while upholding strict responsible gaming standards,” Kuan said.
About OnlyFun.PH.
OnlyFun.PH is the Philippines’ first live entertainment gaming platform, delivering interactive entertainment experiences built specifically for Filipino audiences. It combines original shows, digital personalities and interactive experiences with regulated gaming in a single platform, a new category of digital entertainment designed for the streaming generation.